Allen and Page Quality Horse Feeds
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What Makes Us Different?

Allen & Page’s mill in Norfolk may well be state of the art, but our company’s values and guiding principles are much more traditional. Our innovative, family-owned company has four generations of experience and we use only natural ingredients wherever possible of the highest quality in our horse feeds, with no artificial or ‘nature identical’* flavours. As you would expect, the mill is entirely drug free.

As a reflection of this fundamental policy, we take proactive steps to ensure that the soya and maize used in our feeds are all grown from non-GM seed. Although these crops cannot be guaranteed, we take every reasonable precaution to ensure that you and your horse have minimal exposure to any possible GM presence.

When we talk about using natural ingredients of the highest quality in our feeds, what does this really mean?
Firstly, we never use anything that might be originally animal based. We insist on only ever using premium-grade vegetable oils and we don’t use fish meal. We also steer clear of gelatine coating for our vitamins – a pork by-product which is commonly used for this purpose. Secondly, we don’t use questionable waste products from the human food industry, like biscuit meal.

It goes without saying that all our herbs are actually real herbs and not flavourings. In addition, none of our ingredients (most notably soya) have been extracted using the harsh chemical solvent hexane, a method that is widespread. But don’t just take our word for it.

All our feeds are approved by the Vegetarian Society, which only endorses products that are free from animal constituents and are formulated without genetically modified ingredients.

As further confirmation of the highest standards of our production processes, our mill is quality assured and has attained ISO 9001:2000 and ISO 14001:2004 environmental accreditation, as well as being UKASTA Assured and Soil Association Licensed.


The British Equestrian Trade Association (BETA) introduced a voluntary code of practice for feed manufacturers in 2009 to reduce the risk of naturally occurring prohibited substances (NOPS) in horse feeds. Substances such as morphine from poppies, hordenine from sprouting barley and theobromine from cocoa products are included within the code, as if they are consumed by a horse, they could show up in dope tests leading to disqualification in competition. Allen & Page manufactures to a strict code of feed safety and monitors for the presence of these substances to ensure the risk of occurrence is minimised.

Small Holder Range The Organic Feed Company
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Allen & Page Horse Feeds, Norfolk Mill, Shipdham, Thetford, Norfolk IP25 7SD Tel: +44 (0)1362 822900 Email:
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